Grupo Frontera
Cumbia RancheraParrandaNortenoMcAllen
Mexico City Affinity -1% in 90dStreaming +1% in 90d
Global Presence
Monthly Listeners
38.8M
+1% ▲
YouTube Views
7.8B
Rank #310 Global
Spotify Playlist Reach
172.5M
Across editorial + user playlists
Spotify Popularity
86
Rank #113 Global
Instagram
3.3M
TikTok
4.2M
YouTube Subscribers
5.2M
Spotify Followers
8.9M
+4% ▲
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Booking Intelligence — Mexico City
78
Booking ConfidenceStrong affinity and trajectory in Mexico City. The data supports a booking.
City Affinity100
40% weight
Streaming Trajectory42
25% weight
Demographic Fit84
20% weight
Social Growth68
15% weight
Strengths
- Mexico City affinity at 1.93, up -1% over 90 days — a strong, bookable base.
- Core demo (25-34, 45%) aligns with arena and festival audiences.
Concerns
- Streaming momentum is flat-to-declining over the window.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan
Mexico City Metrics
Mexico City Monthly Listeners
2,915,196
City Affinity Index
1.93
-1% ▼
Artist Rank in City
#10
Metro Population
19.0M
Streaming Trajectory — Mexico City
Fan Demographics — Instagram Audience
Age Distribution
13-17
5%
18-24
39%
25-34
45%
35-44
9%
45-64
1%
65-
0%
Gender & Interests
50% Male·50% Female
Top Affinities
Friends, Family & Relationships33%
Cars & Motorbikes32%
Toys, Children & Baby22%
Clothes, Shoes, Handbags & Accessories19%
Analysis
Grupo Frontera's position in Mexico City carries a Booking Confidence Score of 78/100 (green tier). City affinity sits at 1.93 (-1% in 90d), ranking #10 among the artist's cities. The 25-34 bracket (45%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.