Luis Miguel
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Luis Miguel

Latin PopLatin RockRegional Mexican
Mexico City Affinity -14% in 90dStreaming +5% in 90d

Global Presence

Monthly Listeners
22.6M
+5% ▲
YouTube Views
4.7B
Rank #624 Global
Spotify Playlist Reach
105.8M
Across editorial + user playlists
Spotify Popularity
85
Rank #149 Global
Instagram
6.2M
TikTok
1.5M
YouTube Subscribers
3.0M
Spotify Followers
23.6M
+3% ▲
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Booking Intelligence — Mexico City
75
Booking Confidence

Strong affinity and trajectory in Mexico City. The data supports a booking.

City Affinity100
40% weight
Streaming Trajectory58
25% weight
Demographic Fit64
20% weight
Social Growth49
15% weight
Strengths
  • Mexico City affinity at 3.05, up -14% over 90 days — a strong, bookable base.
  • Core demo (25-34, 44%) aligns with arena and festival audiences.
Concerns
  • Affinity in Mexico City is softening (-14% in 90d).
  • Social growth velocity (49) is below the level expected for a confident green booking.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan

Mexico City Metrics

Mexico City Monthly Listeners
2,620,570
City Affinity Index
3.05
-14% ▼
Artist Rank in City
#18
Metro Population
19.0M

Streaming Trajectory — Mexico City

2.9M2.7M2.6M2.5M2.4M2026-05-172026-11-14

Fan Demographics — Instagram Audience

Age Distribution
13-17
2%
18-24
20%
25-34
44%
35-44
25%
45-64
9%
65-
0%
Gender & Interests
25% Male·75% Female
Top Affinities
Friends, Family & Relationships47%
Toys, Children & Baby33%
Travel, Tourism & Aviation30%
Restaurants, Food & Grocery24%

Analysis

Luis Miguel's position in Mexico City carries a Booking Confidence Score of 75/100 (green tier). City affinity sits at 3.05 (-14% in 90d), ranking #18 among the artist's cities. The 25-34 bracket (44%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.