Luis Miguel
Latin PopLatin RockRegional Mexican
Mexico City Affinity -4% in 90dStreaming -1% in 90d
Global Presence
Monthly Listeners
21.6M
-1% ▼
YouTube Views
4.4B
Rank #650 Global
Spotify Playlist Reach
111.2M
Across editorial + user playlists
Spotify Popularity
83
Rank #163 Global
Instagram
6.5M
TikTok
1.4M
YouTube Subscribers
3.0M
Spotify Followers
22.7M
+3% ▲
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Booking Intelligence — Mexico City
66
Booking ConfidenceA credible opportunity in Mexico City with some risk — worth a closer look.
City Affinity100
40% weight
Streaming Trajectory25
25% weight
Demographic Fit65
20% weight
Social Growth48
15% weight
Strengths
- Mexico City affinity at 3.52, up -4% over 90 days — a strong, bookable base.
- Core demo (25-34, 44%) aligns with arena and festival audiences.
Concerns
- Affinity in Mexico City is softening (-4% in 90d).
- Streaming momentum is flat-to-declining over the window.
- Social growth velocity (48) is below the level expected for a confident green booking.
A credible opportunity in Mexico City with some risk — worth a closer look.Compare with AlternativesStart Marketing Plan
Mexico City Metrics
Mexico City Monthly Listeners
2,465,633
City Affinity Index
3.52
-4% ▼
Artist Rank in City
#19
Metro Population
19.0M
Streaming Trajectory — Mexico City
Fan Demographics — Instagram Audience
Age Distribution
13-17
2%
18-24
20%
25-34
44%
35-44
25%
45-64
8%
65-
0%
Gender & Interests
25% Male·75% Female
Top Affinities
Friends, Family & Relationships47%
Toys, Children & Baby32%
Travel, Tourism & Aviation29%
Restaurants, Food & Grocery25%
Analysis
Luis Miguel's position in Mexico City carries a Booking Confidence Score of 66/100 (amber tier). City affinity sits at 3.52 (-4% in 90d), ranking #19 among the artist's cities. The 25-34 bracket (44%) maps directly to live-event audiences. On balance, the data suggests a watch-and-time approach rather than an immediate commitment.