KAROL G
ReggaetonPerreoLatin PopMedellin
Mexico City Affinity +16% in 90dStreaming +21% in 90d
Global Presence
Monthly Listeners
70.2M
+21% ▲
YouTube Views
35.4B
Rank #24 Global
Spotify Playlist Reach
664.0M
Across editorial + user playlists
Spotify Popularity
93
Rank #11 Global
Instagram
70.6M
TikTok
57.5M
YouTube Subscribers
41.6M
Spotify Followers
68.2M
+3% ▲
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Booking Intelligence — Mexico City
85
Booking ConfidenceStrong affinity and trajectory in Mexico City. The data supports a booking.
City Affinity100
40% weight
Streaming Trajectory81
25% weight
Demographic Fit84
20% weight
Social Growth50
15% weight
Strengths
- Mexico City affinity at 1.37, up +16% over 90 days — a strong, bookable base.
- Streaming trajectory is positive and sustained — not a one-off spike.
- Core demo (18-24, 43%) aligns with arena and festival audiences.
Concerns
- No material red flags in the current data for Mexico City.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan
Mexico City Metrics
Mexico City Monthly Listeners
3,421,353
City Affinity Index
1.37
+16% ▲
Artist Rank in City
#7
Metro Population
19.0M
Streaming Trajectory — Mexico City
Fan Demographics — Instagram Audience
Age Distribution
13-17
6%
18-24
43%
25-34
41%
35-44
8%
45-64
1%
65-
0%
Gender & Interests
37% Male·63% Female
Top Affinities
Friends, Family & Relationships36%
Toys, Children & Baby26%
Clothes, Shoes, Handbags & Accessories23%
Travel, Tourism & Aviation21%
Analysis
KAROL G's position in Mexico City carries a Booking Confidence Score of 85/100 (green tier). City affinity sits at 1.37 (+16% in 90d), ranking #7 among the artist's cities. The 18-24 bracket (43%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.