Peso Pluma
CorridosPerreoAlternative Hip-HopZapopan
Guadalajara Affinity -1% in 90dStreaming -4% in 90d
Global Presence
Monthly Listeners
44.5M
-4% ▼
YouTube Views
13.2B
Rank #132 Global
Spotify Playlist Reach
236.1M
Across editorial + user playlists
Spotify Popularity
91
Rank #24 Global
Instagram
15.9M
TikTok
9.4M
YouTube Subscribers
9.4M
Spotify Followers
30.3M
+6% ▲
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Booking Intelligence — Guadalajara
78
Booking ConfidenceStrong affinity and trajectory in Guadalajara. The data supports a booking.
City Affinity100
40% weight
Streaming Trajectory55
25% weight
Demographic Fit85
20% weight
Social Growth48
15% weight
Strengths
- Guadalajara affinity at 0.95, up -1% over 90 days — a strong, bookable base.
- Guadalajara ranks #3 among the artist's listening cities.
- Core demo (25-34, 44%) aligns with arena and festival audiences.
Concerns
- Social growth velocity (48) is below the level expected for a confident green booking.
Strong affinity and trajectory in Guadalajara. The data supports a booking.Compare with AlternativesStart Marketing Plan
Guadalajara Metrics
Guadalajara Monthly Listeners
1,690,958
City Affinity Index
0.95
-1% ▼
Artist Rank in City
#3
Metro Population
4.2M
Streaming Trajectory — Guadalajara
Fan Demographics — Instagram Audience
Age Distribution
13-17
4%
18-24
40%
25-34
44%
35-44
9%
45-64
2%
65-
0%
Gender & Interests
76% Male·24% Female
Top Affinities
Music33%
Cars & Motorbikes30%
Clothes, Shoes, Handbags & Accessories23%
Friends, Family & Relationships21%
Analysis
Peso Pluma's position in Guadalajara carries a Booking Confidence Score of 78/100 (green tier). City affinity sits at 0.95 (-1% in 90d), ranking #3 among the artist's cities. The 25-34 bracket (44%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.