El Bogueto
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El Bogueto

Latin Hip-Hop/RapReggaetonPerreo
Mexico City Affinity -3% in 90dStreaming -3% in 90d

Global Presence

Monthly Listeners
25.7M
-3%
YouTube Views
1.6B
Rank #2051 Global
Spotify Playlist Reach
125.9M
Across editorial + user playlists
Spotify Popularity
79
Rank #461 Global
Instagram
1.6M
TikTok
3.3M
YouTube Subscribers
1.1M
Spotify Followers
2.2M
+10%
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Booking Intelligence — Mexico City
74
Booking Confidence

Strong affinity and trajectory in Mexico City. The data supports a booking.

City Affinity100
40% weight
Streaming Trajectory37
25% weight
Demographic Fit89
20% weight
Social Growth46
15% weight
Strengths
  • Mexico City affinity at 2.13, up -3% over 90 days — a strong, bookable base.
  • Core demo (18-24, 55%) aligns with arena and festival audiences.
Concerns
  • Affinity in Mexico City is softening (-3% in 90d).
  • Streaming momentum is flat-to-declining over the window.
  • Social growth velocity (46) is below the level expected for a confident green booking.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan

Mexico City Metrics

Mexico City Monthly Listeners
2,134,493
City Affinity Index
2.13
-3%
Artist Rank in City
#31
Metro Population
19.0M

Streaming Trajectory — Mexico City

3.1M2.8M2.5M2.2M2.0M2026-03-162026-09-13

Fan Demographics — Instagram Audience

Age Distribution
13-17
8%
18-24
55%
25-34
34%
35-44
3%
45-64
1%
65-
0%
Gender & Interests
48% Male·52% Female
Top Affinities
Music33%
Clothes, Shoes, Handbags & Accessories29%
Camera & Photography21%
Friends, Family & Relationships19%

Analysis

El Bogueto's position in Mexico City carries a Booking Confidence Score of 74/100 (green tier). City affinity sits at 2.13 (-3% in 90d), ranking #31 among the artist's cities. The 18-24 bracket (55%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.